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ji@prd.nz+64 27 296 9171Auckland, New Zealand

Launch Pack · Pocket Rocket Design

Open for business, with everything matching.

A new brand, a website ready to go live, and the artwork for the things people see first. Designed together, so it all looks like one business.

See what is in it →Fixing a brand instead?

The pack

One quote, one timeline.

Guide price from $5,400 + GST: brand from scratch ($3,200) plus site setup ($2,200). Opening Countdown is an add-on from $1,500. Artwork for print and signage is quoted to your list.

Brand from scratch

Guide price from $3,200+ GST

A complete brand for a new business, ready to use everywhere from signage to social media.

  • A short discovery session about your business and customers
  • Three logo concepts, one developed to final
  • Two rounds of changes
  • Colour palette and fonts
  • Full logo suite in every version
  • Complete brand guidelines and one-page brand board
  • Favicon and social media profile images

Best for: a new business, a rename, or a brand you have outgrown.

See the brand package →

Site setup and Coming Soon

Guide price from $2,200+ GST

Get online before you open. Your site is set up, in your brand, with a Coming Soon page and the SEO basics in place.

  • Site set up on its platform
  • Brand styling in your colours and fonts
  • A Coming Soon page
  • Basic on-page SEO
  • You own the domain, hosting and logins

Best for: being findable from day one, with the full site to follow.

See the site package →

Print and signage artwork

Quotedto your list

The artwork for the things people see first, supplied as print-ready files. Printing and installation are done and invoiced by the supplier, and I can help you get quotes.

  • Business cards and stationery
  • Shopfront, window and interior signage
  • Uniforms, tees and hoodies
  • Price labels, cards and social posts

Best for: anything your customers will see or touch.

See print work →

Opening Countdown

Guide price from $1,500+ GST

A seven-week run of pre-launch social posts, so people are waiting when the doors open. Add it to the pack, or buy it on its own.

  • Two or three posts a week, written and designed in your brand
  • Scheduled to Facebook and Instagram in advance
  • Full countdown adds stories and your Google Business Profile
  • Finishes on opening day

Best for: a new business with an opening date.

See the countdown →

The order it happens in

Brand first. Then the page. Then the countdown.

Each step builds on the one before, so nothing has to be redone.

  1. Brand

    Your logo, colours and fonts, with guidelines. Everything after this is built from it, so it comes first.

  2. A one-page website

    A Coming Soon page, set up on the platform your full site will grow on, so the address and search settings carry over.

  3. The countdown

    Seven weeks of posts before you open, pointing people to the page and your Google profile.

  4. The full website

    The one-page site grows into the full site, built on what the first weeks of traffic show.

Built to grow

The one-page site is the start of the full site.

I have audited websites that had aged badly. These are the lessons built into every first page, so it never needs to be thrown away.

Say how it works up front

Ordering, booking, pickup and delivery rules sit where people decide, not in a tab they find after choosing.

Put your best news first

An award, an opening date or an offer is on the front page, not buried in a banner.

Fast on a phone

Lightweight pages and properly sized images. Most customers will find you on their phone.

One way to write everything

The same business name, address, phone number and product names everywhere, so customers and Google are never confused.

Keep your search position

The same address and settings carry over, with redirects planned and Search Console set up from the start.

You own the keys

The domain, hosting and every login are in your name from day one.

The proof

Brands built from the ground up.

Reel Good Fish

Brand guide and logo suite, business cards, shopfront and window signage, uniforms and a website for a new fish shop.

North Harbour Fish Market

A seafood supplier started from scratch: brand, market stall backdrop, signage, business cards, species cards, price labels and social posts.

Bee Central

My own brand, built from the ground up: brand, logos, website, product design and packaging.

How it works

Three steps.

  1. Tell me about the business

    Who it is for and what it needs to look like on day one. A short discovery session covers the rest.

  2. Get one written quote

    A fixed price and a timeframe for the whole pack, paid in stages. Nothing starts until you accept it.

  3. Launch with everything matching

    Your brand, site and artwork arrive together, ready to hand to any printer, signwriter or web designer.

Questions

Frequently asked.

Can I start with just the brand?

Yes. Brand from scratch starts from $3,200 + GST, and the site and print artwork can follow when you are ready.

Do you do the printing and signwriting?

I design the artwork and supply print-ready files. Printing and installation are done by the supplier and invoiced by them. I can help you get quotes.

Is the Coming Soon page the whole website?

No. It gets you online and findable before you open. The full website is a separate package, and the Launch Pack gives it a head start.

Can the pack be changed to fit my business?

Yes. Most jobs sit somewhere between packages. Tell me what you need and the quote reflects it.

Goes well with

Often needed next.

SEO and AEO Foundation

Found in Google and in AI answers: FAQs, schema, Google Business Profile and Search Console.

Care plan

Monthly site changes and socials, so launch does not stall.

Seasonal shop

A fast ordering shop for a deadline such as Christmas.

All year round

Want a team behind your marketing?

Creative Edge Marketing is a virtual marketing and design team, available all year round. They handle research, strategy and ongoing marketing and creative support. You would work with them directly, and they quote and manage the whole job.

Visit Creative Edge Marketing →

Opening soon? Say hi.

Tell me about the business. I will tell you what you need for day one and what can wait.

Say hi →ji@prd.nz